Format

Distraction is the simplest quiz in the world. However, there’s a catch – the four contestants are distracted as they attempt to answer. Think answering, “What’s ice made of?” while there’s a scoop of freezing ice cream numbing your mouth!.

At the end of three rounds, the four contestants are whittled down to one winner who faces the ultimate challenge – how he plays this round decides how much of the cash prize or what state he’ll be taking the hamper goodies home in!

The India franchise of the world famous Distraction format produced in 14 other territories, the premiere season of V Distraction aired February 9th, 2015 to April 10th, 2015 on Channel V as a daily. V Distraction reached out to 6.2 million viewers during its run. As its inimitable host, the wicked Rithvik Dhanjani rightly says, Distraction is the new attraction!

Bhyabachyaka

Imagine a show where a simple question such as, “Name a famous bridge in Kolkatta?” can win you a fabulous cash prize. Now imagine having to answer it while stuffing rasgullas into your mouth… that’s Bhyabachyaka!

The premiere season of Bhyabachyaka features local celebrities. Each epiosde sees four clebrity contestants trying hard not to be distracted as they play 3 rounds. The celebrity with the highest score at the end is declared the winner, who now faces the ultimate challenge – how he plays the fourth round decides how much of the cash prize he takes home!

Leading the madness are the hosts – master distractors and funnymen Biswanath and RJ Shayon.

Bhyabachyaka is the Bengali version of Distraction, a FremantleMedia format that has been successfully produced in 15 territories worldwide. The show ran on Sunday nights in the summer of 2015 on Star Jalsha.